Capture every channel that already costs you money
Paid ads, Google, website, social, aggregators, SMS, and calls feed one booking path — so CPL is measured against booked work, not callbacks.
Service, repair, replacement, and installation bands for HVAC operators — plus how Onepath moves booked-job ROAS when leads stop leaking.
Daily leakage uses a service/repair blend (~$520). A single recovered replacement (~$11k typical) can outweigh weeks of missed tune-ups — model both in discovery.
Industry reference bands synthesized from 2025–2026 home-service research (service-call baselines, job-type cost guides, and U.S. permit medians). Ranges are planning inputs for leakage math — not Onepath price quotes or guarantees. Reviewed by the Onepath Operations Team.
HVAC service/repair baselines align with industry service-call research (~$320 baseline / ~$650 trained); replacement and install bands reflect common full-system and equipment ranges.
| Job type | Low | Typical | High | Band |
|---|---|---|---|---|
| Service / maintenance | $100 | $200 | $350 | $100 – $350 (typ. $200) |
| Repair | $250 | $520 | $900 | $250 – $900 (typ. $520) |
| Replacement | $7,500 | $11,000 | $14,000 | $7,500 – $14,000 (typ. $11,000) |
| Installation | $5,500 | $9,500 | $15,000 | $5,500 – $15,000 (typ. $9,500) |
Paid ads, Google, website, social, aggregators, SMS, and calls feed one booking path — so CPL is measured against booked work, not callbacks.
Daily leakage defaults blend toward service and repair (~ $520 ) because that is the volume most shops lose when the board is busy.
High-ticket HVAC decisions need day-3 / day-7 cadence. Phone-only AI and answering services rarely own that loop.
Evaluate AI receptionist vs Onepath and answering service vs Onepath, then model your numbers below.
Estimates only — discovery calibrates to your real close rates, ticket mix, and dispatch rules.
Experience-led context for operators in this trade.
Intent 3Solutions, domination playbook, and FAQs.
Intent 3ROAS, answering-service swap, and speed-to-lead tools.
Intent 2AI receptionist, answering service, and named-product evaluates.
Intent 1Learn guides that chain into Compare and Act.
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